Design Direction & Governance

Instructional guides and creative frameworks designed to turn creative vision into consistent, repeatable execution.


Roll Out Guides

Seasonal Visual Merchandising &  Merchandising Implementation

Built in partnership with Merchandising and Marketing, this guide brought seasonal rollouts to every store — with format-specific recommendations so locations of any size delivered the same brand experience.


Digital Design Standards & Governance

Training and Reference Guide

Created for designers and front-end developers building artvan.com and its microsites, this guide set the brand standards, workflows, and governance that guided decision-making and content creation across the site.